As the consumer landscape changes and consumer habits and the purchase decision-making process evolves, it is imperative that brand owners understand where, when and how to send their valuable and increasingly limited resources. Historically advertising agencies defined and controlled a brand's message and through which channels it was broadcast. They would then blitz consumers with [...]
Read more >
Looking out into the world today, it's easy why brands are more important now than at any time in the past 100 years. Brands are psychology and science brought together as a promise mark as opposed to a trademark. Products have life cycles. Brands outlive products. Brands convey a uniform quality, credibility and experience. Brands are valuable. Many companies put the value of their brand on their balance sheet.
-Forbes
Building Your Brand
Go to Market Strategy Consulting
Creation and Life Cycle Development
Logo and Brand Design
Packaging Creation
Market Analysis - Where does your product belong, and what should I anticipate sales to be
MSRP AND Map pricing protection
Brick and Mortar Consulting Services
E-commerce Brand Management and Protection
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What is the difference between an advertising agency and a brand consultancy?
As the consumer landscape changes and consumer habits and the purchase decision-making process evolves, it is imperative that brand owners understand where, when and how to send their valuable and increasingly limited resources. Historically advertising agencies defined and controlled a brand's message and through which channels it was broadcast. They would then blitz consumers with [...]
Read more >
Looking out into the world today, it's easy why brands are more important now than at any time in the past 100 years. Brands are psychology and science brought together as a promise mark as opposed to a trademark. Products have life cycles. Brands outlive products. Brands convey a uniform quality, credibility and experience. Brands are valuable. Many companies put the value of their brand on their balance sheet.
-Forbes
Building Your Brand
Go to Market Strategy Consulting
Creation and Life Cycle Development
Logo and Brand Design
Packaging Creation
Market Analysis - Where does your product belong, and what should I anticipate sales to be
MSRP AND Map pricing protection
Brick and Mortar Consulting Services
E-commerce Brand Management and Protection
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